Enterprise to Rent Electric Vehicles to U.S. Consumers in 2011
Original Source: http://www.sustainablelifemedia.com
Author: Thomas Miner
Original Publication Date: July 29, 2010
July 29, 2010 – Enterprise Rent-a-Car announced today the first phase of its plan to offer electric vehicles in the United States, which will see 500 Nissan LEAF EV’s delivered to the company in January of 2011 and will include other manufacturers vehicles as they become available to U.S. consumers.
he car rental company (which is owned by Enterprise Holdings, the parent of Alamo and National car rental brands as well) sees this as an opportunity to test the U.S. market for the viability of all-electric vehicles. The premise is that consumers will be far more likely to buy an EV if they can first rent one to put many of their performance and quality concerns at ease.
Lee Broughton, director of sustainability for Enterprise Holdings, said “With airport and neighborhood locations within 15 miles of 90 percent of the U.S. population, our Enterprise Rent-A-Car offices are uniquely positioned to test the market viability of new alternative fuel technologies like the electric vehicle with daily commuters nationwide.”
The company will begin vehicle rollout in eight markets where there is existing charging infrastructure to support EV’s: Phoenix and Tucson, Ariz.; Knoxville and Nashville, Tenn.; San Diego; Los Angeles; Portland, Ore.; and Seattle. Through its regional subsidiaries, Enterprise Holdings already operates the world’s largest fleet of fuel-efficient vehicles, including nearly 7,000 gas/electric hybrid vehicles.
To learn more about Enterprise Holdings and their industry-leading sustainability practices, visit their site, http://www.keystogreen.com/
